Digital signage reaches employees when they are most accepting – when they are taking a break, in the cafeteria having lunch, or even in the fitness center. Digital signs, with or without audio, can be strategically placed to instantly update staff on employee benefits, health & safety, employee recognition, sales opportunities, upcoming events, holidays, activities and intramural sports team schedules and scores, local weather, news, the company stock, and trivia. Digital signage can even help manage rumors.
Delivered through televisions or even as a screen saver on every employee's desktop, StrandVision digital signage is unobtrusive and gives employees a passive way to receive news. It’s also easy to distribute multilingual digital signs so you can be sure to reach all employees. You eliminate the time and expense of printing and distributing notices, while making sure that you reach everyone in the company. Employees don’t have to seek out the news; digital signs carry the information directly to them. With StrandVision’s digital signage, HR, operations and local management can all easily contribute frequently updated content that is interesting and relevant.
Customer Stories
Roche Palo Alto discovers a new way to communicate with employees
Major Retailer, Industrial and Office Supplier Communicates With Employees
Kell-GNC Uses StrandVision as Employee Communications Tool
Usage
- Useful for by companies with more than 15 employees in break areas, cafeterias and conference rooms
- Can also provide welcome to today's visitors, business overview and facilities overview in the lobby for visitors
- One Digital Signage Channel (locations) for employee information and another for lobby information per facility
- Option of different signage channels to provide department specific information
- Communicate consistent, timely, motivational and informational messages to multiple locations of a company
- The president, human resources department and marketing communications staff provide content. Access can even be granted for some information to be updated by the staff themselves
- Can provide competitively sensitive material since the information is not seen outside of the facility
- Allows people waiting for a meeting to start to view company information in the conference room
Possible Digital Signage Content
- New employee background
- New customer list
- Employee recognition and awards
- Stellar sales closed today/this week
- Community involvement
- Upcoming events
- Branch accomplishments
- Departmental project progress
- Employee project progress
- Customer recognition of employees
- Video messages from the president for special occasions
Return on Investment
- Significantly less cost than one hour of two employee's time discussing motivational problems.
- No distribution or delivery costs to multiple facilities
- Indirect payback - Increases employee performance:
- Timely, accurate and pertinent communication keeps everyone following the company vision
- Frequent reporting on employee progress on projects motivates by creating a healthy, competitive environment while building teamwork
- Daily recognition of employee accomplishments updated on a daily, weekly or monthly basis allows everyone to feel special which satisfies, motivates and builds productivity
- Less misconstrued messages than the "water cooler" talk typically provides
- Current information is always displayed to all facilities allowing quick adjustments to company, product or service direction
Installation
- Install a current Personal Computer in the break area using a standard VGA monitor
- Ensure that the PC's have a CD drive for video files to be sent if not changing on a daily basis
- Large cafeteria areas may need multiple television sets that are wall or ceiling mounted
- Speakers in the cafeteria wired to the computer
- Possible installation of built in wall unit in lobby / customer waiting area with another PC installed
Estimated Costs
- $55 to $80 per month per facility for digital signage subscription fees for one to two channels (paid annually)
- Potential of additional bandwidth charges if video fed through the Internet or multiple computers running the same channel
- $800-5,000 up front installation costs per facility depending on configuration and remodeling requirements